(Go Live) Primo VE User Interface Branding Elements

Legend: not started IN PROGRESS STALLED decided

Status

DECIDED

Scope

IMPLEMENTATION

Description

Decide how will UC Libraries incorporate campus and UC Library Search branding elements in the 10 campus Primo VE user interfaces

Decision

Campuses should display their local branding in the upper left; the UC Library Search wordmark should be displayed in the top section (either next to campus branding or next to the search box). Additional recommendations below.

Owning group

Discovery FG Josephine Tan and Jess Waggoner, co-chairs

Approver

PPC

Stakeholders

R = Discovery FG
A = Discovery FG
C = EUOS, Communications
I = Local Implementation Teams

Decision-making process

  • Discovery FG will review the branding elements decision for Vanguard phase

  • Discovery FG will review the Resource Lake and confirm with Communications acceptable use of the UC Library Search wordmark

  • Discovery FG will evaluate the incorporation of branding elements in other consortial Primo environments

 

Priority

Mandatory before Go-live

Due date

Jun 8, 2021

Recommendations

Discovery FG recommends harmonizing on the following branding elements in Primo VE:

  • Each campus will include their own branding in the Logo area of Primo VE

  • Each campus will incorporate the UC Library Search wordmark in the top section of Primo VE.

    • Next to the campus branding in the logo area OR to the left of the search box are recommended options (custom code for placing wordmark to the left of the search box)

    • Campuses may choose any color variation available within the Resource Lake, ensuring adequate contrast with their background color

    • Campuses should follow the wordmark usage guidelines

  • Each campus may customize their Primo VE fonts and color scheme (eg. to correspond to the local campus or library website color scheme) in accordance with accessibility standards

Reasoning

  • We want to provide a balance between incorporating individual campus identity while maintaining end user awareness of the UC Library Search system identity

Background

The SILS Working Group was charged in phase 4 to “Consider systemwide/shared branding of the SILS and when changes should be made (i.e. before or after implementation)”. The Working Group selected the name “UC Library Search” and this name was approved by CoUL.

Proposal: Discovery FG should make a recommendation on Primo VE user interface branding elements and how to incorporate the UC Library Search system name.

Working assumptions:

  • Campuses need/want to include their campus identity in their Primo VE system

  • It is desirable to include the UC Library Search system name in all campus instances

Dependencies

Established graphics and identity guidelines for the UC Library Search wordmark

Questions considered

  • To what extent, if any, should the look/feel (colors, fonts, etc.) be harmonized between campuses?

  • Where should the UC Library Search wordmark be placed? And should this placement be harmonized?

  • Should all campuses use the same wordmark color?

  • What accessibility factors should be considered, e.g., color contrast?

Action Log

Action/Point Person

Expected Completion Date

Notes

Status

Action/Point Person

Expected Completion Date

Notes

Status

Review branding elements in other consortial environments

April 6, 2021

Reviewed CSU and SUNY Primo sites

Complete

Consult with EUOS and Communications team

May 20, 2021

 

Complete

Approved by PPC

May 21, 2021

 

Complete

The SILS mission is to transform library services and operations through innovation and collaboration. The future is shared!

Question? Contact AskSILS-L@ucop.edu